About - Dr. Sharon Livingston

 

Specialist in Psychological Approaches Applied to Business and Marketing. Professional Marketing Researcher, Master Business Coach, Best Selling Author and Motivational Speaker.

The Name Works(R) -- responsible for the introduction and name for numerous brands including: Nextel, Zelnorm, Teddy Grahams, DigiPath, SwitchWay,

TV talk show host - Bring on the Biz
Past President QRCA - Qualitative Research Consultants Assn

Has personally interviewed over 62,000 people from all walks of life on vast variety of topics; with Concentration in Pharma and Biotech

Known for breakthroughs in Emotional Marketing.

Creator of Proprietary Creative Techniques for Helping Clients Attain Their Research and Marketing Strategy Goals

Developed IconiCards(R) system for understanding Personal Brand Archetypes.

Snow White Theory of Group Dynamics ®

The Looking Glass Technique ®

Pathways®
Overtones/Undertones(TM)
Emotional Reset(TM)
Psycho-Logical(TM)

Specialties:

Insight Mining
Brand Archetypes
Public Speaking
Talk Show Host
Consumer Motivation
Projective Techniques
Research Moderator Training

Has appeared on TV and radio numerous times and published in many periodicals including CBS Radio, New York Times, LA Times, Washington Post, NY Daily News, Delta Sky, Wall Street Journal, Success Magazine, Winners and numerous Business Podcasts